Today's audiences expect the best
When it comes to video, internal comms is often seen as a poor relation. But your culture and today’s content savvy audiences deserve better. It doesn’t have to be a movie epic, but it can’t be an afterthought. That’s why we believe internal video needs the same care and love as you might give to an external campaign to ensure it makes a worthwhile contribution to your internal culture, regardless of the subject matter.
Global Safety Day
Amplifying safety culture for Anglo American
In this unique series of animated videos, we brought to life employee stories of preventing others from coming to harm. Using eye-catching colours from the brand palette to create a stand out illustration style with a cinematic feel, we elevated safety comms into a cultural moment.
Good video works internally and externally
The benefit of investing in a better class of video for your internal comms is that it can live externally too, creating a cultural moment both inside and outside of your organisation whilst providing fantastic ROI.
Life without subtitles
Creating an inclusive cultural moment for Sainsbury’s
To help promote Sainsbury’s Non-Visible Disability Awareness Week we created a series of short videos to provide in-store colleagues with practical tips on how to communicate with deaf customers. Launched externally too, they became one of their best performing pieces of organic content on YouTube, garnering thousands of likes, comments and shares from colleagues and customers alike.
Best story wins
Storytelling and filmmaking craft often gets left behind for internal comms. For us though, just like the very best branded content campaigns, investing time in research, scripting and production will elevate your internal stories into something that can have a meaningful emotional impact.
Fred's Story
Sharing inspirational best practice for Amazon
Amazon is supporting its growing delivery network by investing in inspiring, people-focused films to share stories of success. By crafting stories of the calibre of an external campaign, they are spreading important messages around best practice more effectively.
